Is this the opposite of a big, fat, Greek wedding?

Move along, nothing to see here...

Nearly anything in society that get big enough creates a negative and opposite reaction. Hence, the anti-wedding. It is not for those who don't want to get married, but for those who think the "Wedding Industrial Complex" has taken over how couples exchange their nuptials. The two woman who began the idea by offering free (anti-)wedding planning services placed a classifed ad reading "We hate weddings. Let us plan yours (free)." In the first five days, they received over 40 responses.